Gerber recently announced the launch of its 10th annual photo search to find its national “spokesbaby.”
Parents can submit photos and videos of their little ones up to 4 years old for a chance at their child reigning as Gerber’s 2020 ambassador. A grand prize of $25,000 is included.
Judges will choose the next Gerber baby based on the following criteria: visual appeal, expressiveness and consistency with Gerber’s heritage and its “Anything For Baby” mission.
The photo search contest ends Feb. 21. #GerberPhotoSearch2020